The Challenge

Spring, an independent Dutch owned logistics business, wanted to develop sales support assets for the UK market, targeting key sectors such as fashion and highlighting their USP that they can provide logistic solutions tailored to the individual needs of their clients.

The Approach

Develop a set of sales support assets including video that enhanced the sales process and explained to potential clients the approach Spring takes and its USPs. As network were under budget and time constraints, an animated approach to the video was agreed. This allowed network to focus on creating a story that communicated Spring’s USPs.

The Results

The video has been well received internally. In particular Anjalee Popat, marketing manager, commented ‘network has created and produced a range of marketing support services for us, including trade ads and a video animation. Their approach is always refreshing and constructive, even in the face of challenging deadlines and changing briefs. They are a pleasure to work with and we’re delighted with their work.’