The Challenge

Fraser and Fraser is one of the UK’s leading genealogists and International Probate Researchers, well known for their appearance in the ‘Heir Hunters’ BBC programs.

The Task

They needed to refresh their portfolio of sales support material including brochures, posters and advertising whilst retaining the principles of their brand identity and network was appointed to handle the task.

The Results

The refreshed identity has been rolled out on a product-by-product basis and has introduced a more consistent and striking visual style. The work has been well received by researchers and relationship managers alike.